Vedaya, is a project that has been near to my heart for many years now….
When we started off almost 15 years back, our philosophy was very simple….Ancient wisdom for Modern Living! We firmly believe in the benefit and healing power of Ayurveda and are passionate about bringing these unique, time tested recipes to consumers across the world. Starting with two Spas, we are today present at over 120 prestigious Spas and Iraya, the brand that I had co-founded in 2006 is known as one of India’s leading Ayurveda brands.
Vedaya represents ‘the best of’ what we have learnt through this journey.
It stands for purity; of formulation, ingredients, manufacturing process & usage.
There are four core values that we have built Vedaya upon:
- Retaining the sanctity of the prescribed process and ingredient, of every Ayurveda formula.
- Using only the most natural, pure ingredients….with respect for the environment and provenance of each herb
- Creating products with sustainable benefits and long-lasting results
- Support for local communities & ‘giving-back’ to others in terms of what we have gained from Ayurveda.
It is indeed exciting that we are launching Vedaya for discerning consumers across the world. I hope you will appreciate the sentiment, effort and thought-process that has gone into creating each Vedaya product!